Let's be frank.
No one likes banks.
It's sad, but true. At least not how banks work today. We want to change that.
By building our whole business model around having the same incentives as our customers — in everything that we do — we believe we can change that perception for good. No impeccable thoughts or hidden agendas. We simply solve problems, remove hurdles and build products that make our customers' financial lives better. That is how we build a bank that you can truly count on.
We're on a mission
Froda was founded in 2015 and is today one of Sweden’s fastest-growing fintech startups. Our mission is to challenge the traditional banking industry by offering a data-driven and digital financial product built specifically for entrepreneurs — a segment widely neglected by traditional banks.
We are a mix of individuals with a wide range of backgrounds from tech and finance — including Klarna, Spotify, Google, and King. As a company, we have a strong entrepreneurial spirit and foster an open culture where we can have insanely fun and still learn and grow faster than anywhere else. Above all, we are dedicated to our mission of transforming the banking industry for the better.